Avoid getting marked as spam! Only email people who have agreed to receive emails from you. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! [insert fun loading text here] My day’s been ok, how’s yours? Is anyone even reading this? We’re very font of you because you’re our type. Keep your email subject line short and attention-grabbing. Test, test, and test again! Make sure your email looks good on all devices before you send it out.