Don’t forget to add a fun, relevant call-to-action button to your email. Get creative with emojis in email subject lines to increase open rates! 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Don’t forget to add a short preview description to encourage people to click on your email. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. My day’s been ok, how’s yours? Feel free to spin in your chair while you wait Sit up straight.