Boost your email opens with a punchy subject line. Feel free to spin in your chair while you wait I wish I looked as good as you while waiting Don’t make ‘em yawn! Keep your emails exciting and brief. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Is anyone even reading this? 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Don’t forget to add a fun, relevant call-to-action button to your email.