Let your imagination run wild. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Keep an eye on your email open rate to analyze and improve performance! Test, test, and test again! Make sure your email looks good on all devices before you send it out. One Mississippi, two Mississippi… I’m worth the wait I wish I looked as good as you while waiting Keep your email subject line short and attention-grabbing.