Boost your email opens with a punchy subject line. Don’t forget to add a short preview description to encourage people to click on your email. Let your imagination run wild. Keep an eye on your email open rate to analyze and improve performance! Test, test, and test again! Make sure your email looks good on all devices before you send it out. Keep your email subject line short and attention-grabbing. My day’s been ok, how’s yours? Sit up straight.