Let your imagination run wild. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Get creative with emojis in email subject lines to increase open rates! Not just a pretty interface Keep your email subject line short and attention-grabbing. My day’s been ok, how’s yours?