Let your imagination run wild. Keep an eye on your email open rate to analyze and improve performance! Is anyone even reading this? Generating witty text... Test, test, and test again! Make sure your email looks good on all devices before you send it out. "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Don’t make ‘em yawn! Keep your emails exciting and brief.