Opening the door to unlimited creativity… Test, test, and test again! Make sure your email looks good on all devices before you send it out. Let your imagination run wild. Don’t forget to add a short preview description to encourage people to click on your email. Don’t forget to add a fun, relevant call-to-action button to your email. I’m worth the wait Don’t make ‘em yawn! Keep your emails exciting and brief. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails.