Let your imagination run wild. Don’t forget to add a short preview description to encourage people to click on your email. Keep your email subject line short and attention-grabbing. Test, test, and test again! Make sure your email looks good on all devices before you send it out. Get creative with emojis in email subject lines to increase open rates! Sit up straight. My day’s been ok, how’s yours? Don’t make ‘em yawn! Keep your emails exciting and brief.