Don’t make ‘em yawn! Keep your emails exciting and brief. Don’t forget to add a short preview description to encourage people to click on your email. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Time to get that bread. Keep your email subject line short and attention-grabbing. Boost your email opens with a punchy subject line. Test, test, and test again! Make sure your email looks good on all devices before you send it out. Sit up straight.