51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Keep an eye on your email open rate to analyze and improve performance! Opening the door to unlimited creativity… Test, test, and test again! Make sure your email looks good on all devices before you send it out. Try different email subject line styles to find what gets the most opens. I’m worth the wait Don’t forget to add a fun, relevant call-to-action button to your email. Sit up straight.