Don’t forget to add a short preview description to encourage people to click on your email. Keep your email subject line short and attention-grabbing. Try different email subject line styles to find what gets the most opens. Test, test, and test again! Make sure your email looks good on all devices before you send it out. Don’t forget to add a fun, relevant call-to-action button to your email. My day’s been ok, how’s yours? Don’t make ‘em yawn! Keep your emails exciting and brief. Not just a pretty interface