Sit up straight. Let your imagination run wild. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Feel free to spin in your chair while you wait Test, test, and test again! Make sure your email looks good on all devices before you send it out. Don’t make ‘em yawn! Keep your emails exciting and brief. Don’t forget to add a fun, relevant call-to-action button to your email. Avoid getting marked as spam! Only email people who have agreed to receive emails from you.