Don’t make ‘em yawn! Keep your emails exciting and brief. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Test, test, and test again! Make sure your email looks good on all devices before you send it out. Time to get that bread. Sit up straight. Is anyone even reading this? Not just a pretty interface