I’m worth the wait 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Don’t forget to add a short preview description to encourage people to click on your email. Try different email subject line styles to find what gets the most opens. Fighting off robots… Test, test, and test again! Make sure your email looks good on all devices before you send it out. Keep an eye on your email open rate to analyze and improve performance! Is anyone even reading this?