Don’t forget to add a short preview description to encourage people to click on your email. Don’t make ‘em yawn! Keep your emails exciting and brief. Sit up straight. Boost your email opens with a punchy subject line. I’m worth the wait Don’t forget to add a fun, relevant call-to-action button to your email. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Feel free to spin in your chair while you wait