Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Want the loading time to be longer so we can spend more time together :) Sit up straight. Don’t forget to add a short preview description to encourage people to click on your email. Not just a pretty interface Keep an eye on your email open rate to analyze and improve performance! My day’s been ok, how’s yours? Keep your email subject line short and attention-grabbing.