Boost your email opens with a punchy subject line. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Sit up straight. Don’t forget to add a short preview description to encourage people to click on your email. Don’t forget to add a fun, relevant call-to-action button to your email. Is anyone even reading this? Not just a pretty interface Test, test, and test again! Make sure your email looks good on all devices before you send it out.