Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Don’t forget to add a short preview description to encourage people to click on your email. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Fighting off robots… Let your imagination run wild. Want the loading time to be longer so we can spend more time together :) Sit up straight. Try different email subject line styles to find what gets the most opens.