Test, test, and test again! Make sure your email looks good on all devices before you send it out. Feel free to spin in your chair while you wait [insert fun loading text here] Don’t make ‘em yawn! Keep your emails exciting and brief. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! We’re very font of you because you’re our type. Don’t forget to add a fun, relevant call-to-action button to your email. Keep your email subject line short and attention-grabbing.