Not just a pretty interface Test, test, and test again! Make sure your email looks good on all devices before you send it out. Fighting off robots… “There are so many beautiful designs to choose from. I feel like a professional when I use it.” - Dr. Oberson Keep your email subject line short and attention-grabbing. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Let your imagination run wild. Boost your email opens with a punchy subject line.