One Mississippi, two Mississippi… Get creative with emojis in email subject lines to increase open rates! Don’t forget to add a fun, relevant call-to-action button to your email. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! My day’s been ok, how’s yours? Test, test, and test again! Make sure your email looks good on all devices before you send it out. Don’t forget to add a short preview description to encourage people to click on your email. Keep an eye on your email open rate to analyze and improve performance!