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How to create an email campaign

  1. Get started for FREE

    Open PosterMyWall on your desktop, mobile, or tablet to get started for free.

  2. Choose an email template

    Choose from thousands of professionally designed email templates for any business, event, or occasion.

  3. Personalize your email with easy tools

    Add your logo, images, videos, fonts, stickers, audio clips, and more. Use Brand Kits for consistent, on-brand designs.

  4. Preview your email or download HTML

    Download the email HTML for free or preview your email on desktop, tablet and mobile to see how it would look on different screens.

  5. Publish your email campaign

    Add a mailing list and send your email straight from PosterMyWall.

More email templates for you

Frequently asked questions

What is an email campaign? 

An email campaign is one email, or a short series, sent to your mailing list with a single goal: filling a sale, announcing an event, or keeping customers in touch. PosterMyWall covers the whole job, from picking a design to sending it and reading the open and click reports.

What are good email campaign examples for a small business? 

The campaigns that earn their keep for a small business are a welcome email, a monthly newsletter, a sale or discount announcement, an event invite, and a thank you after a purchase. Each one has a ready design in the PosterMyWall email templates gallery, sorted by business type and season.

Are email campaign templates free? 

PosterMyWall templates are free to open and customize, and you can download your finished design as HTML at no cost, then paste it into whichever sender you use. Sending directly from PosterMyWall comes with Premium plans, which add mailing lists, signup forms, scheduling, and reports.

How do I customize an email campaign template? 

Open the template in the editor, then replace the headline, photos, body text, and button. Add your logo and brand colors with Brand Kits, and use merge tags so each subscriber sees their own first name. Preview it on mobile and send yourself a test before the real send.

What should a sample email marketing campaign include? 

A sample email marketing campaign needs a subject line, preview text, one clear offer, one call to action button, and an unsubscribe link with your business address. Keep the design to a single column so it reads on a phone. PosterMyWall adds the unsubscribe footer for you.

How long should an email campaign be? 

Keep a promotional email to one screen of scrolling, roughly 150 words with one image and one button. Newsletters can run longer if you break them into sections with clear headings. Readers scan on their phones, so lead with the offer instead of saving it for the bottom.

Can I send the campaign from PosterMyWall? 

Yes. Add or upload your mailing list, pick a date and time, and send through email campaigns. Premium includes 3,000 email sends per month and Premium Plus includes 10,000, and unused sends carry into the next month. New accounts start at three campaigns per day.

What makes an example email marketing campaign actually work? 

An example email marketing campaign works when the subject line makes a specific promise and the design keeps one message front and center. Add a deadline, use a button rather than a text link, and send when your list actually reads email. Send at Best Time picks that hour for you.

Can I schedule a campaign and track results? 

Yes. Schedule any campaign for a future date, or let Send at Best Time choose the hour your subscribers usually open. Content Planner lays out every scheduled email and social post on one calendar, and each sent campaign reports opens, clicks, and unsubscribes.

Do I need to know HTML to build email campaign designs? 

No HTML needed. The editor is drag and drop, so you move sections, images, and buttons by hand and the email stays responsive on phones. If your sender needs code, download your email campaign designs as HTML free and paste them straight in.